Elyse Ingham

Global Marketing Director

Building customer-first growth engines that scale​

About

A global marketing leader passionate about building high-performing teams, customer-first strategies, and fast-past digital growth engines.

I Make Things Happen

I’m a senior marketing leader with 15+ years of experience building and leading global teams across SaaS and technology.

My focus is on creating scalable marketing systems that drive customer engagement, retention, and revenue growth.

I’ve led global marketing transformations, major platform migrations, and high-performing cross-functional teams that bridge creativity with data-driven results.

I believe in clear strategy, empowered teams, and making things happen.

Outside of work, you’ll find me exploring Brisbane’s food scene, playing violin, or playing chauffeur to my two daughters.

Experience

Jan 2025 - Present

Simpro Group

Director of Lifecycle Marketing

Leading customer global marketing operations for a SaaS company serving 200K+ users across Australia, the US, and the UK. I oversee lifecycle marketing and automation programs that scale customer engagement and retention.

2024 - Jan 2025

Simpro Group

Senior Manager, Lifecycle Marketing

Oversaw Simpro Group’s customer lifecycle and expansion marketing programs while also leading new-logo growth initiatives during a period of business transformation and brand acquisition.

2021 - 2024

Simpro

Digital Marketing Manager

Served as a digital marketing generalist supporting Simpro Group's growth across North America. Led a team of marketers and executed full-funnel programs driving revenue, engagement, and lead conversion.

2010 - 2021

HoopSkirt Media

Freelance Creative/Consultant

Partnered with businesses to define brand voice, build digital presence, and execute creative marketing solutions. Worked end-to-end across strategy, design, and content development. Helped startups establish compelling, scalable brand identities.